by Rasigha K G | Aug 21, 2026 | AEO
Search doesn’t work the way it did even two years ago. A growing share of people never click through to a website at all; they ask ChatGPT, Google AI Overviews, Perplexity, or Gemini a question and act on whatever answer comes back. Being ranked on page one no...
by Rasigha K G | Aug 5, 2026 | Digital Marketing, Payment Integration
The search used to end with a list of blue links. Today, it increasingly ends with a conversational answer from ChatGPT, Google AI Overviews, Gemini, Claude, or Perplexity, and a user never has to click through to a website to get it. That single shift is rewriting...
