The checkout process is a make-or-break moment in the fast-paced world of online shopping. Customers will leave your store no matter how nice it is or how well your mobile app works if they have trouble paying. Payment gateway integration plays a crucial role in this scenario, and Elite mCommerce (Elitemcommerce) ensures that your eCommerce app remains current.
Let’s examine the impact of payment gateway integration on your business and explore how you can leverage EMC’s integrated features to optimize it.
What is the process of integrating a payment gateway?
A payment gateway is a piece of software that takes payment information from the customer and sends it to the bank that will process the payment. To put it another way, it’s the link between your store and the bank of your customer.
You can easily add a lot of different payment gateways to your eCommerce mobile app with Elite mCommerce. EMC makes sure that your app works with safe, smooth, and quick transactions, no matter if your store is on Magento or WordPress.
Why It’s Important to Integrate Payment Gateways
1. Builds trust with customers
There is no way to change security. Customers want to know that their financial information is safe. EMC works with popular payment gateways like Stripe, Razorpay, PayPal, and PayTabs to make sure that transactions are safe and private. Users are more likely to trust your app with their money if it has this level of security.
2. Stops people from leaving their carts
Several studies have shown that complicated or limited payment options are some of the main reasons people leave their carts. You can offer users a lot of different ways to pay online with EMC, like mobile wallets, debit and credit cards, and even partial e-wallet payments. This gives users more options and makes things easier.
3. Raises the conversion rate
A quick, easy, and local payment process makes people more likely to finish their purchases. The single-page checkout and express add-to-cart features from EMC, along with gateway integration, cut down on the time it takes to place an order by a lot, which boosts conversions.
4. Helps with sales around the world
Elite mCommerce can handle payments in more than one currency, whether you’re selling in the U.S., UAE, or Ghana. Customers can see the prices of products in their own currency, which makes checkout easier and clearer.
5. Makes the brand look better
A payment process that goes smoothly makes a big impression. A checkout that doesn’t have any problems shows professionalism and dependability, which are both important for keeping customers. With EMC’s white-labeled app model, only your brand will be visible during the whole process, even during transactions.
EMC’s Payment Options
Here are some of the ways that Elite mCommerce can accept payments right away or on request:
- PayPal
- Authorize.Net
- Stripe
- Razorpay
- CCAvenue (Hosted)
- PayTM
- Telr
- PayTabs (Worldwide)
- FirstData (Hosted)
- Payments with a Mobile Wallet
- Gateways for Each Country (on-demand)
EMC lets you support multiple gateways, so you can give your customers the payment option they want, no matter where they are.
How to Get the Most Out of Your EMC Payment Gateway Integration
1. Give customers different ways to pay.
Users should be able to pay in any way they want. Allow a variety of payment methods, such as credit and debit cards, UPI, wallets, and gateways. EMC lets users make partial payments through e-wallets, so they can combine their wallet balance with gateway payments. This makes it easier to buy expensive items.
2. Make the experience more local.
Use multi-currency support to automatically change and show product prices based on where the user is. EMC also lets you use UIs in more than one language, including RTL and LTR formats, so you can reach a truly global audience.
3. Keep the payment gateway redundant.
It is possible for a gateway to go down for a short time. With EMC, you can set up several gateways to act as backups, which means that your checkout process will always work.
4. Use a single-page checkout to keep things simple.
EMC’s all-in-one single-page checkout makes things easier by putting all of the address, shipping, and payment information on one screen. This makes it easier for customers to get through the process and helps cut down on drop-offs.
5. Use hosted gateways that are safe.
Hosted gateways like FirstData and CCAvenue are great for areas that have a lot of rules to follow. EMC supports hosted gateways that take care of PCI compliance and security while still giving users a great experience.
Conclusion
Your mobile app is what people see when they visit your online store, and the way they pay is what seals the deal. Elite mCommerce gives you more than just gateway integration. It gives you a fully optimized, flexible, and easy-to-use payment system that helps your business grow.
Elitemcommerce helps you turn payments from a problem into a smooth part of your brand, no matter if you’re just starting out or expanding around the world.
Are you ready to make your mobile payments better?
You can reach us at sales@elitemcommerce.com or ask for a free demo right now.
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