PrestaShop is one of the flexible and the reliable open source eCommerce software platform which is used in more than thousands of eCommerce stores around the globe. The rich features and the functionalities of PrestaShop make it as a very popular eCommerce platform in the eCommerce business world. The PrestaShop eCommerce Module helps the online store merchants to make the online store more professional that can easily attract more number of customers towards the website. PrestaShop has more than 20,000 of modules in order to fulfil all the demands of the merchants as well as the customers.
With the help of these modules, the merchant can easily build a powerful online store. These modules are widely used in the PrestaShop online store development. PrestaShop has a large developer community with more than 68 developers, designers, and the professional eCommerce addicts. It supports multiple languages and multiple currencies to provide the services to the customers in the other countries. It also supports payment gateways and shipping carriers make the payment transactions more secure and to provide the fastest shipping process in the store. The different themes of PrestaShop help to design an attractive website.
PrestaShop is integrated with the social networking sites such as Facebook, Twitter, Pinterest, Instagram, LinkedIn, Digg, MySpace, Google, Yahoo, GitHub, Windows Live, Blogger, and many more to increase the visibility of the eCommerce store. Every website owner faces the biggest challenge that how to increase the traffic of their eCommerce store. The traffic of the website will increase when the website is visited by a number of customers. But it is not an easy task to grab the attention of all the online customers towards the website. Hence, most of the online marketers believe that the social media integration with the eCommerce store can help the merchants to easily connect with millions of people around the globe.
Benefits of social media integration with PrestaShop eCommerce store
Social media sites are an incredible tool which is used in different ways to improve the performance of the website in the online business. It offers a web-based opportunity for the merchants gain customers, increase their knowledge base about what their customers are looking for and get them involved in their business.
Social media sites have the ability to quickly and easily spread a message to all the social users in the globe. According to a survey, every day millions of people visit the social media sites for different purposes. So by adding the relevant content or regular posting on the social sites about the products and the company will helps to increase the brand awareness among the social users. That means, the merchant can easily increase the brand awareness to the millions of people without wasting more time and money.
Social media sites allow the PrestaShop eCommerce store to really engage with its customers. Through social media sites, the website owner can post the information about the new products, upcoming sales, discounts, offers, testimonials, and reviews. This helps to build a strong relationship between the store owner and the customers. Regular posting about the store will drive more traffic to the eCommerce store.
The PrestaShop developers integrated the powerful social sites with the PrestaShop and developed many PrestaShop Social Networking Modules which helps to improve the performance of the eCommerce store. It provides the social login buttons on the eCommerce website and makes the registration process very simple. This social network integration helps to run a successful and a popular eCommerce store in the online business world.